John’s October Musings

By John’s Musings

Greetings from the high mountains of Reno/Tahoe

I’m so blessed with the different people that come into my life. The content for the October Soapbox is provided by people that want to make a difference, that have a “heart” to help others and provide a better membership experience.

Social media is a necessary part of branding an athletic facility and yourself. In today’s fitness industry, you need to distinguish yourself from your competitors and cultivating your brand via social media is one way to do so. Amanda Vogel is a fitness expert and speaker that educates decision makers on group exercise, social media, fitness writing and blogging. In this Soapbox issue she shares with us her latest podcast on “Your Guide to Guest Blogging as a Fitness Expert”. In her podcast she talks about  1)What is guest blogging  2) Does blogging benefit your business 3) How do you know if a blog accepts guest bloggers? 4) How can you make your blog stand out from the crowd 5) Common do’s and don’ts and other topics you should find of interest. Take 30 minutes out of your busy schedule and listen to her blog which I believe will give you insight on burnishing your brand and highlighting your facility and yourself.

Continue reading “John’s October Musings”

Fitness Business Podcast #1 podcast globally for fitness business owners and managers.

 by Chantal Brodrick

With 98,000 downloads across 100 shows to date, the podcast features our industries most awarded, recognised and experienced fitness leaders in addition to experts and authors from outside the industry.Guests include Casey Conrad, Todd Durkin, Bill McBride, Luke Carlson and Chuck Runyon.

The Fitness Business Podcast is a free weekly show, available to listen to through Itunes or directly from www.fitnessbusinesspodcast.com.

During April, The Fitness Business Podcast took a bird’s eye view into LA’s boutique studios from Soul Cycle to Barrys Bootcamp. We talked about: Continue reading “Fitness Business Podcast #1 podcast globally for fitness business owners and managers.”

MACMA Annual Conference & Golf Tournament

What: MACMA Annual Conference & Golf Tournament
Where: Westin Annapolis Hotel & Conference Center
Renditions Golf Course
When: July 12-13 2017
Who: Members and Non-Members invited
Exhibitors Encouraged
Register at www.macmaclubs.org
Early Bird Rates available

Whether you are a Club Owner, General Manager, Fitness or Membership Staff or in the Operations, the MACMA Annual Conference has something for you with breakout Continue reading “MACMA Annual Conference & Golf Tournament”

2017- The Year of Empowerment

by Latoya Bullard-Franklin – CEO, The Bulsard Group, LLC

Happy YOU Year!

This is your year, the year to focus on YOU! Your dreams, your goals, your aspirations!  Every year for the past few years, I have noticed a central theme to manifest itself in my life throughout that year.  This same theme manifested itself in the lives of many women in my circle as well.  For 2017 it will be the year of YOU-the year of Empowerment!!!

What is this thing called empowerment?  Empowerment is defined as the state of giving power or authority to someone or something officially.  So, let’s officially give the power over our lives to ourselves, control our own destiny, and not let others control us.  When we ask ourselves the following: “What will they think of me? What if they don’t like…? Who will support…? When will they…?”; we are enabling others to control who we are and what we do in our own lives.  The energy spent on these statements should be put towards those that affirm like “Wait until they see me now!”, “Wait until I…!”, “What will I do to achieve…?!” Continue reading “2017- The Year of Empowerment”

Chocolate Equals Happiness

 

wood-house-heart

by John Anderson 
Proprietor, Woodhouse Chocolate

My wife and I make chocolates for a living. In and of itself there is nothing strange about that, but while most chocolate companies are generations old businesses, prior to 2002 we had never made a chocolate in our lives. Not only were we going to hand make Belgian style chocolates (the most challenging in the world), but we were going to need to charge many times what Americans were accustomed to paying for them. So, what’s a couple to do? We started by making the deal that she would make the chocolates, and I would do everything else; an almost even split. My wife Tracy, a professional chef, spent the better part of two years learning the craft through training in Montreal, travel to Belgium to deconstruct their chocolates first hand, a great deal of reading, and, of course, a lot of trial and error. At the same time, my father-in-law and I gutted an 1890’s building back to stone and mud to build our store and kitchen. With that, we threw our doors open in April of 2004 hoping to succeed. Continue reading “Chocolate Equals Happiness”

FitLife Club Owners/Managers Retreat-Lindsey Rainwater to Keynote

Join The FitLife Club Network for their annual Owners/Managers Retreat on April 30th -May 1st featuring top-notch training from industry professional Lindsey Rainwater.

The mission of the FitLife Summer Conference is to create meaningful networking and educational opportunities for the owners, managers, and staff of FitLife member clubs and the suppliers who support them.

screen-shot-2017-02-12-at-3-42-19-pm
Lindsey Rainwater, FitLife Keynote Speaker

Lindsey Rainwater, an experienced consultant and coach to the fitness and wellness industry will be discussing Social Media Made Simple for your Health Club; The What and the How Behind Hacking Social Media Management for Your Health Club.  Continue reading “FitLife Club Owners/Managers Retreat-Lindsey Rainwater to Keynote”